BBC TALK

CLIENT BBC
PROJECT APP NAMING, LOGO CREATION AND BRANDING FOR TALKING SHOWS APP

IDENTITY / BRANDING / NAMING / LOGO / MARKETING 

I was approached by the BBC Audio & Music Marketing team to help them create a logo and branding identity for upcoming talking shows app BBC Talk. They were not settled on the name yet, so we tested a few options.

The solution came from the simple, round shape of the player slider, reminiscent of the old iPod. The circular shape is also present throughout the app design, in the icons, images and bubbles background.