WELL HUNG MEAT CO.
CLIENT WELL HUNG MEAT COMPANY
PROJECT BRAND IDENTITY AND LOGO DESIGN FOR FINE MEAT RETAILER
IDENTITY / BRANDING / LOGO / MARKETING / WEBSITE / PACKAGING / STATIONERY / POS
The Well Hung Meat Co. are all about award-winning, organic, slow grown and well hung cuts of delicious meat, and the lovely animals that provide them the chops.
This being 2003, I approached the design from a cartoon perspective, incorporating the animals and the Devon setting, so important in guaranteeing their happy lives.
I created the company's main logo as well as the brand identities for its sub-brands, Well Hung Lamb, Well Hung Beef, Well Hung Chicken, Well Hung Pork. It was a full-on job, with website design, POS, van, food stalls, packaging, company stationery, you name it!